Driving traffic to a website is now of utmost concern to all website owners and webmasters. The reason for this quest for traffic is because the more traffic a website receives, the more potential for profit exists and almost all websites online are their to either make some bucks or at least to get their information to the maximum number of people possible.
What Is Website Traffic
Before we list the different ways of driving traffic to a website, let’s first understand what is website traffic.
Website traffic simply refers to the number of internet users who visit a site. This could be a visit coming from the Search Engines, from an email link, from another website, forum or any other online source. The more visitors we can drive to a website increases the potential for the website to achieve more sales and profit. Website visitors need to be converted but how can we convert visitors into sales and profit if we ain’t have any traffic.
One of the main source for traffic is the Search Engines. However, for a website to be well ranked so users may see and come to the website, a good SEO Campaign needs to be carried out. Search Engine Optimization of a website will help prepare the site’s pages so they are better understand by the Search Engines’ bots when they are being indexed.
You may have a look at our article on ‘how to find how many hits/visitors a website receives‘.
How To Increase Visitors?
Apart from SEO, there are surely other ways you could bring traffic or visitors to any website. In any case, any method you use should be properly handled and all forms of spams should be avoided if you don’t want your site to be blacklisted.
Below is a quick list of the various methods you may use to drive traffic to a website:
- Search Engine Optimization
- Article Marketing
- Video Marketing
- Blog Commenting
- Forum Posting
- Social Media Marketing
- Email Campaign
The list might go on and on but let’s stop here for today with these main methods of driving traffic to a website.